News Room

Apple Q2 2025 Financials Solid Despite Upcoming Tariff Uncertainty

Apple Inc. 2025 Financials Q2 Financials

Although tariff hikes did not materially affect Apple’s revenues and profits for Apple’s second fiscal quarter of 2025, that may change next quarter. Most product categories saw higher revenues than last year’s, with only Wearables posting a decline.

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WWDC 2025 Scheduled for June 9–13

Apple Inc. WWDC

Mark your calendars—Apple has announced that its Worldwide Developer Conference will kick off on 9 June 2025. Last year’s question if WWDC would bring an AI-powered version of Siri remains open.

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New Apple Health Study to Research Role of Tech in Improving Health

Apple Inc. Tech News health research

Apple’s ambitious new health study seeks to enroll 500,000 participants to explore the connections between technology use and various aspects of physical and mental health.

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Apple in 2024: The Six Colors Report Card

Apple Inc.

Jason Snell of Six Colors has released his tenth annual Apple report card, featuring ratings and quotes from a select group of Apple commentators, including many associated with TidBITS.

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Despite iPhone Decline, Apple’s Q1 2025 Sets Revenue Records

Apple Inc. 2025 Financials Q1 Financials

Apple again set revenue records in its first-quarter fiscal results, with Services posting the largest increases once more. Mac and iPad sales rebounded, while revenues for both Wearables and iPhone declined, although very slightly, compared to last year’s quarterly results.

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Misguided Apple Intelligence Ads

Apple Inc. Opinion Apple Intelligence

The initial Apple Intelligence features aren’t exactly world-changing, but if we’re to believe Apple’s ads, they’re primarily shortcuts for those uninterested in investing time and effort.

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Apple Acquires Pixelmator, Speculation Begins

Apple Inc. Media Creation Tech News acquisition Pixelmator

What precisely will come of the acquisition, no one outside Apple knows. At a minimum, Apple will be acquiring top engineering talent in the image editing space, but it's an opportunity for the imagination to run wild.

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Apple “Glowtime” Event Scheduled for 9 September 2024

Apple Inc. Apple Watch iPhone, iPad, & iOS Apple event Apple Watch Series 10 Apple Watch Ultra 3 iPhone 16

Apple has announced an event for 9 September 2024, teasing it to the press with the word “Glowtime.” We expect new iPhones and Apple Watches, likely accompanied by release dates for iOS 18 and watchOS 11 at minimum, and probably the rest of Apple’s operating systems as well.

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California Driver’s Licenses in Apple Wallet Largely Symbolic

Apple Inc. Apple Watch iPhone, iPad, & iOS Wallet

Although Apple makes it sound like Californians will be able to ditch their physical driver’s licenses and state IDs in favor of digital versions in the Wallet app, California and the other states supporting digital IDs in Wallet require that you continue to carry your physical ID.

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Apple’s Q3 2024 Record Revenues Surprise Tim Cook

Apple Inc. Tech News 2024 Financials Q3 Financials

Although the iPhone and Wearables segments were down slightly and the Mac up only slightly, Apple posted record third-quarter revenues thanks to yet another strong Services showing and pent-up demand for new iPads.

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